Adopt a beck

Our ‘Adopt a Beck’ scheme aims to encourage local businesses to become ‘guardians’ of their local rivers by investing in river habitat improvements and events that encourage local communities to explore, celebrate and learn more about their river. 

Our beautiful rivers and becks in Cumbria are home to wonderful and rare wildlife, we use them for fishing, paddling, or cooling off during the summer. Healthy rivers are crucial for not only supporting wildlife but also for our businesses too, whether that’s through tourism, water supply or providing drinking water for our livestock. 

Our dependence on rivers brings with it our impact on them too and all too often they are not the healthy, wild, natural rivers people imagine. We need to work hard to help our rivers recover and revive. 

Your company can help deliver real and measurable improvements. Your adopted beck will benefit from full baseline habitat surveys. These surveys will be used to inform and develop a programme of work to improve habitat, reduce diffuse pollution, provide education sessions for local school children and engage local communities to take ownership of their local beck. You and your staff will have lots of opportunities to get involved too, providing you with lots of stories to communicate to your stakeholders.